Exploring new markets : direct investment, contractual relations and the multinational enterprise /

We consider the multinational firm's decision on whether to enter a new market immediately via direct investment or to contract initially with a local agent and (possibly) invest later. Use of a local agent allows the multinational to avoid costly mistakes by finding out if the market is large...

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Bibliographic Details
Main Author: Horstmann, Ignatius J
Corporate Author: National Bureau of Economic Research
Other Authors: Markusen, James R., 1948-
Format: Book
Language:English
Published: Cambridge, Mass. : National Bureau of Economic Research, 1995
Series:Working paper series ; no. 5029
Subjects:
Online Access:http://www.nber.org/papers/w5029.pdf?new_window=1