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Institution
Collection
Format
Author
6
Kotler, Philip, 1931-
3
Armstrong, Gary
2
Czinkota, Michael R.
2
Keller, Kevin Lane
2
Ronkainen, Ilkka A.
1
Barone, Sergio Víctor
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1
Bowen, John T.
1
Chase, Richard B.
1
Colaiacovo, Juan Luis
1
Di Liscia, Alberto F, coord
1
Gallucci, Carlo
1
Hair, Joseph F, Jr
1
Iyer, Vinoo
1
Jacobs, F. Robert
1
Lamb, Charles W, Jr
1
Lambin, Jean-Jacques
1
Lee Kim, Hyun-Sook
1
Lhermie, Christian
1
Makens, James C.
1
Marzorati, Osvaldo J., 1941-
1
McDaniel, Carl
1
Miquel Peris, Salvador
1
Miquel Romero, María José
1
Parra Guerrero, Francisca
1
Paz, Hugo Rodolfo
1
Sicurello, Carlos
1
Stanton, William J
1
Vanella, Ricardo G
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