- MARKETING 337
- Marketing 163
- ESTUDIOS DE CASOS 132
- COMERCIALIZACION 89
- PUBLICIDAD 87
- ESTUDIOS DE MERCADO 86
- CONSUMIDORES 73
- PAISES EN DESARROLLO 73
- MERCADO DE TRABAJO 65
- COMPORTAMIENTO DEL CONSUMIDOR 64
- CLIENTES 62
- PROMOCION DE VENTAS 59
- MODELOS ECONOMETRICOS 54
- ECONOMIA 51
- MERCADO 50
- MERCADOS FINANCIEROS 48
- POLITICA MONETARIA 47
- POLITICA ECONOMICA 45
- PLANIFICACION ESTRATEGICA 44
- MERCADEO 43
- COMERCIO INTERNACIONAL 41
- DISTRIBUCION COMERCIAL 39
- Publicidad 39
- APLICACIONES 38
- CASOS PRACTICOS 38
- TOMA DE DECISIONES 38
- DESARROLLO ECONOMICO 35
- Mercado (edificio) 35
- NEGOCIOS 35
- TIPO DE CAMBIO 35
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1621
Comportamiento del consumidor. /
Published 2010Table of Contents: “….- Más allá de la toma de decisiones del consumidor. 16.- Etica en el marketing y responsabilidad social.…”
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1622
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1623
Auditoría médica : garantía de calidad de atención de la salud.
Published 1999Table of Contents: “…Marketing tradicional. CAPÍTULO 39. Tercerización ("outsourcing") y Garantía de Calidad. …”
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1624
Public and private roles in health : theory and financing patterns
Published 1996Table of Contents: “…A conceptual basis for public and private roles: The three domains of health care -- Market failure and health care needs -- Dealing with poverty -- Summary: Justifications and risks of state intervention -- Pt. 3. …”
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1625
Improving financial literacy : analysis of issues and policies /
Published 2005Table of Contents: “…Financial education: its definition, its increasing importance, its contributions to market efficiency and consumer well-being, and the role of financial intermediaries -- 3. …”
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1626
Ética en los negocios : conceptos y casos /
Published 2006Table of Contents: “…La ética de la producción y marketing de artículos de consumo -- Pte. 4. Los negocios y sus representaciones internas: 7. …”
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1627
Animal spirits : how human psychology drives the economy, and why it matters for global capitalism /
Published 2009Table of Contents: “…-- 12. Why do real estate markets go through cycles? -- 13. Why is there special poverty among minorities? …”
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1628
The structure of economics : a mathematical analysis /
Published 2001Table of Contents: “…Contracts and incentives -- 16. Markets with imperfect information -- 17. General equilibrium I linear models -- 18. …”
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1629
Target costing and value engineering /
Published 1997Table of Contents: “…An overview of target costing and value -- 5. Market-driven costing -- 6. Product-level target costing -- 7. …”
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1630
Microeconomics : a synthesis of modern and neoclassical theory /
Published 1979Table of Contents: “…Equilibrium of perfectly competitive markets -- 12. Comparative statics and the stability of equilibrium -- 13. …”
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1631
Developing country debt and economic performance
Published 1989Table of Contents: “…Morton -- 3. The U.S. capital market and foreign lending, 1920-1955 / Barry Eichengreen -- II. …”
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1632
Macroeconomics in context /
Published 2014Table of Contents: “…-- Labor and capital incomes -- Transfers and taxes -- The distribution of income -- Measuring inequality -- Income inequality over time -- Wealth inequality -- The three spheres of economic activity -- Supply and demand -- Markets and macroeconomics -- Classical and Keynesian views of markets -- The theory of supply -- The theory of demand -- The theory of market adjustment -- Surplus, shortage, and equilibrium -- Shifts in supply and demand -- Elasticity -- Macroeconomics and the dynamics of real-world markets -- From microeconomics to macroeconomics -- Pte. 2. macroeconomic basics -- 5. …”
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1633
Cien cafés : 100 textos nuevos, 100 autores, 100 notas de café de las ciudades, 100 datos sobre la ciudad futura /
Published 2013Table of Contents: “…Seguridad urbana, seguridad ciudadana -- Economía urbana : entre la inversión, el marketing y la agencia social -- Derechos humanos -- Políticas de la ciudad -- Civitas -- Cine y ciudad : Nos habiamos amado tanto ... -- Cultura urbana -- La buena memoria -- Estética urbana y espacialidad contemporánea -- Bibliografía -- Autores/as.…”
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1634
The evolution of scientific knowledge
Published 2003Table of Contents: “…The laboratory and the market - on the production and interpretation of knowledge / Hans Siggaard Jensen and Lykke Margot Richter.…”
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1635
Ecuador : an economic and social agenda in the new millennium
Published 2003Table of Contents: “…The environment and governance and corruption -- 16. The labor market and civil service in Ecuador -- 17. Decentralization -- 18. …”
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1636
Economic systems and public policy ; essays in honor of Calvin Bryce Hoover /
Published 1966Table of Contents: “…Havens -- Agricultural policy in the Central American common market / R. S. Smith -- The transfer of economic ideas in the commonwealth / C. …”
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1637
Regulating infrastructure : monopoly, contracts, and discretion /
Published 2003Table of Contents: “…Regulating coordination: British Railroads -- 12. Designing capacity markets: electricity in Argentina with Martín Rodríguez-Pardina -- 13. …”
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1638
Economics of strategy /
Published 2010Table of Contents: “…Diversifications -- Pt.3. Market and competitive analysis: 8. Competitors and competition -- 9. …”
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1639
The new introduction to geographical economics /
Published 2009Table of Contents: “…Agglomeration, the home market effect and spatial wages -- 6. Shocks, freeness of trade, and stability -- Pte. …”
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1640
International trade : theory, strategies, and evidence /
Published 2003Table of Contents: “…Liberalization, protection and sanctions: 13. trade liberalization and protection -- 14. dumping, market access and sanctions -- Pt.4. Trade politics and regionalism: 15. trade politics -- 16. preferential trade arrangements -- 17. international economic politics -- Pt.6. …”
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