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Freedom, the individual and the law /
Published 1963Table of Contents: “…The Printed Word and Advertising --…”
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La enseñanza de la traducción /
Published 1996Table of Contents: “…The method in their adness: the juggling of texts, discourse and genres in the language of advertising and implications for the translator /…”
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Sociolinguistics : a reader and coursebook /
Published 1997Table of Contents: “…Haugen -- 27. Pidgin English Advertising / S. Romaine -- 28. Language Selection and Switching in Three Strasbourg Department Stores / P. …”
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