Vavra, T. G. (1997). Improving your measurement of customer satisfaction: A guide to creating, conducting, analyzing, and reporting customer satiisfaction measurement programs. ASQ Quality Press.
Chicago Style (17th ed.) CitationVavra, Terry G. Improving Your Measurement of Customer Satisfaction: A Guide to Creating, Conducting, Analyzing, and Reporting Customer Satiisfaction Measurement Programs. Milwaukee, Wis.: ASQ Quality Press, 1997.
MLA (9th ed.) CitationVavra, Terry G. Improving Your Measurement of Customer Satisfaction: A Guide to Creating, Conducting, Analyzing, and Reporting Customer Satiisfaction Measurement Programs. ASQ Quality Press, 1997.