The business policy game : an international simulation. Player's manual /
This simulation is designed to provide students with an exciting environment in which to learn strategic management. In addition, it provides an integrative experience in the study of business management. The book includes one student disk - IBM compatible - which provides decision-support software...
Main Author: | Cotter, Richard V. |
---|---|
Other Authors: | Fritzsche, David J. |
Format: | Book |
Language: | English |
Published: |
Englewood Cliffs, N.J. :
Prentice Hall,
1995
|
Edition: | 4th. ed. |
Subjects: |
Similar Items
-
Emprende más : herramientas para emprendedores en acción /
Published: (2013) -
Plan estratégico de marketing en empresa comercializadora de agroinsumos /
by: Arisnabarreta, Manuel
Published: (2020) -
Las tres dimensiones del marketing de servicios : marketing tradicional, marketing interactivo, marketing interno /
Published: (1993) -
La publicidad al debate : cómo conseguir de su agencia los mejores resultados /
by: Ring, Jim
Published: (1994) -
Mercadotecnia : una perspectiva estratégica /
by: Hulbert, James M
Published: (1988)