Publicity, how to plan, produce and place it /

Bibliographic Details
Main Author: Baus, Herbert M. (Herbert Michael), 1914-1999
Format: Book
Language:English
Published: New York : Harper, 1942
Subjects:

MARC

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505 0 |a 1. What is publicity all about? -- 2. Media of publicity -- 3. How to plan publicity -- 4. How to produce publicity -- 5. How to place publicity -- 6. What are your prospects. 
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