Fundamentos de marketing /

Bibliographic Details
Main Author: Stanton, William J.
Other Authors: Etzel, Michael J., Walker, Bruce J., Rosas Sánchez, Rosa M. (Translator)
Format: Book
Language:Spanish
Published: México, D.F. : McGraw-Hill, 1996.
Edition:6. ed.
Subjects:
Description
Physical Description:885 p. : il. ; 25 cm.
Bibliography:Incluye bibliografía.
ISBN:9701008944