George Horace Lorimer

George Horace Lorimer (October 6, 1867 – October 22, 1937) was an American journalist, editor, author and publisher who worked as the editor of ''The Saturday Evening Post'' from 1899 to 1936. During his time as editor, circulation rose from several thousand to more than one million. He published the works of some of the greatest American writers and hired the then unknown illustrator Norman Rockwell to create cover artwork. He became president of the Curtis Publishing Company in 1932 and served until 1936. Provided by Wikipedia